On May 14, 2025, in Hanoi, the Customer Data Summit 2025 concluded with resounding success, marking a significant milestone in the journey of advancing data governance and artificial intelligence (AI) in Vietnam. With a focus on building digital trust, the event brought together nearly 200 leaders and experts, with CMC Consulting standing out for its practical insights and reaffirming its pioneering role in digital transformation.

Customer Data Summit 2025 has affirmed its position as Vietnam’s leading forum on data strategy, providing an in-depth platform for discussing how businesses can leverage customer data in a humane, sustainable, and responsible manner. The event attracted senior executives, technology experts, and policymakers from key sectors such as retail, finance and banking, manufacturing, and data security. In a vibrant and professional atmosphere, participants actively shared real-world experiences, addressed the challenges of omnichannel data management, and explored solutions to lead in the digital age. Key discussion sessions offered diverse perspectives on the role of data in shaping the future of businesses.
Beyond a knowledge-sharing forum, the summit also served as a networking space where businesses and experts exchanged ideas, addressed common challenges, and fostered partnerships. The interactive Q&A sessions were enthusiastically received, with practical questions on how to safely implement AI, build modern data architectures, and comply with legal regulations. An open atmosphere and a spirit of collaboration contributed greatly to the event’s success, delivering tangible value to Vietnam’s business community.

Amid the dynamic discussions, CMC Consulting asserted its leadership through a presentation by Mr. Pham Cong Dien, Director of Data & AI Solutions at CMC Consulting, focusing on the theme "Building Digital Trust and Data Security in the Deployment of LLMs/AI Agents." Based on core principles - transparency, control, and accountability - Mr. Dien outlined how businesses can implement AI safely and ethically, especially when working with large language models (LLMs) and AI Agents. He emphasized that digital trust is not only a matter of ethics, but also a core competitive advantage, with 81% of consumers evaluating businesses based on how they handle data.
Mr. Dien shared practical solutions to ensure data security in AI implementation, including data anonymization, strict access control, and the integration of guardrails to monitor AI system inputs and outputs. These measures, designed following the “Privacy by Design” approach, help businesses minimize privacy risks and stay compliant with regulations. He also highlighted the role of data leadership in fostering a culture of transparent governance, where all data-related decisions are monitored and held accountable.

CMC Consulting’s presentation was highly praised for its practicality and applicability. Delegates were particularly impressed by how Mr. Dien blended theoretical insights with real-world examples - such as applying AI in supply chain management or business process automation - while still ensuring data protection.
The strong engagement from attendees affirmed the value CMC Consulting brought to the summit. The practical solutions shared helped delegates clearly visualize a safe digital transformation journey - from building a modern data architecture to implementing ethical AI applications. Many participants expressed interest in partnering with CMC Consulting to explore data and AI solutions, from optimizing supply chains to personalizing customer experiences. CMC Consulting’s contributions not only elevated the event, but also inspired a deeper sense of responsibility in how data and AI are used - placing digital trust at the heart of strategic priorities.

Customer Data Summit 2025 opened up new opportunities for Vietnamese businesses to connect, share ideas, and co-create a transparent, secure, and sustainable data ecosystem. As a pioneer, CMC Consulting helped lay the foundation for innovative initiatives - from promoting ethical data governance to deploying cutting-edge AI solutions. The event was not only a key highlight of 2025, but also the beginning of new strides forward, where data and AI become growth drivers guided by transparency and accountability. With its vision and commitment, CMC Consulting has reaffirmed its capability to accompany Vietnamese enterprises and help them thrive on the global technology map.
👉 See more event photos here.